Raise your hand if your 2020 marketing plan included messaging about wearing a mask. No one? To say this year has been unpredictable is becoming cliché. By now, the trying situation facing many restaurant owners and managers around the country is simply a predictable reality ...read more
Chefs from independent restaurants band together to boost business. Instead of competing for customers, these chefs are collaborating to generate revenue during the pandemic. ...read more
Industry associations have welcomed a pledge by the Australian Government to subsidise the wage bill of up to 100,000 apprentices and trainees as a helpful move for struggling hotels to arrest the declining rate of new workers. ...read more
The new normal will increasingly rely on digital. Do you already have a plan? 2020 has meant a challenge for restaurants and businesses, who saw in home delivery applications an option to continue with their business. ...read more
Be exclusive! As marketers re-align their plans to respond to new realities, Fernando Machado, the global chief marketing officer of Restaurant Brands International sticks to his recipe for success. Here's a look at how they keep Burger King hot on the trending list with every campaign. ...read more
Now, more than almost any other time in history food businesses are being forced to diversify, sometimes just to survive. Altering your menu to suit the changing demands of customers is not always about increasing the number of high profit lines. Consideration also needs to be given to taste and speed of delivery. ...read more
Cheap beer could be the key to stimulating Australia's economy as it battles its first recession in nearly 30 years, according to three of Australia's biggest brewers. ...read more
With real estate at a premium and more consumers shifting to digital channels, many restaurants are turning to ghost kitchens and virtual brands to help drive sales with less upfront investment. The pandemic has put that trend in overdrive, helping to establish these models as a real force. ...read more
Preparing for a Profitable Christmas Webinar Make opportunities for Christmas celebrations COVID-19 has made celebrating more difficult, and opportunities have to be found in different places. For this pandemic Christmas, people still want to party,... ...read more
In a year when thousands of restaurants have closed and many more are struggling to hang on, this restaurant is currently enjoying sales 5% to 10% above last year's levels. Here's how owners can survive even in COVID. ...read more