8 restaurant marketing strategies for 2024

8 restaurant marketing strategies for 2024

In today's day and age, if you're not playing the marketing game, your restaurant is likely out of touch. From local online ads to geofencing and social media, there are a myriad of restaurant marketing strategies you could be using in your restaurant, and it should be part of your restaurant's business plan. ...read more

Restaurant Renovation Ideas for a Successful Transformation

Restaurant Renovation Ideas for a Successful Transformation

Having a nostalgic revamp makeover for your restaurant transformation is a great way of attracting more customers and enhancing overall dining experiences. Find the most creative ways that will help you keep up with the times and attract new business. Below are some of the factors that you need to consider and apply to a successful restaurant transformation. ...read more

Michelin Guide history: How did a tire company become an elite restaurant rating guide?

Michelin Guide history: How did a tire company become an elite restaurant rating guide?

If you scored a Valentine’s Day reservation at a swanky Michelin-starred restaurant this year, you might wonder why an elite restaurant rating guide has the same name as a company that makes tires. ...read more

5 key steps to setting up a zero-waste restaurant

5 key steps to setting up a zero-waste restaurant

Waste expert and BusinessWaste.co.uk co-founder, Mark Hall, discusses some of the main processes business owners should be setting in place in order to run a zero-waste restaurant and boost their sustainability efforts. ...read more

Why the Best Restaurants Cater to All Five Senses

Why the Best Restaurants Cater to All Five Senses

Hospitality is the most complete creative challenge, period. Artists create for the eyes. Musicians for the ears. Perfumiers for the nose. Industrial designers for the fingers. But only in hospitality do we combine all these with taste to weave immersive, memorable experiences for all five senses. ...read more

Whopping spend amid Matildas fever

Whopping spend amid Matildas fever

Aussies splurged an extra $68m on hospitality amid the Matildas’ meteoric rise and World Cup mania gripping the nation, new figures reveal. Despite consumers facing a cost-of-living crunch, shoppers shunned the supermarket checkout and instead headed out to pubs and clubs, ate out at cafes and restaurants, and ordered more takeaway, pushing up spending on hospitality to a record $5.42bn. ...read more

15 Marketing Tools Every Small Business Needs

15 Marketing Tools Every Small Business Needs

Choosing the right small business marketing tools is essential for your success. Today’s digital marketing landscape is highly competitive, and you need to use the right tools to get ahead. ...read more

Marketing Your Restaurant For Private Events

Marketing Your Restaurant For Private Events

There’s no question that these last few years have been deeply challenging for business owners. Even the most successful and experienced entrepreneurs have struggled to keep their businesses afloat in the face of a massive global health crisis ...read more

Content Creation Ideas and Other Tips for Restaurants on Social Media

Content Creation Ideas and Other Tips for Restaurants on Social Media

In today’s digital age, social media is an essential component of any business. Without a strong social media presence, restaurants run the risk of being overlooked ...read more

When It Comes To Online Reviews, A 3-Star Rating Is Bad

When It Comes To Online Reviews, A 3-Star Rating Is Bad

The difference between 4 stars to 3 stars is massive. Consumer trust decreases by 67% with one fewer star, a new survey finds. ...read more