A Restaurant Owner’s Guide to Customer Profiles with Examples

A Restaurant Owner’s Guide to Customer Profiles with Examples

Successful restaurant brands are based on the ability to build strong relationships with your target audience. But, before you can start to do that, you need to be able to profile your target audience so you can create effective campaigns to attract ...read more

How Restaurants Can Optimize Digital Signage to Increase Revenue

How Restaurants Can Optimize Digital Signage to Increase Revenue

In the fast-paced world of quick-service restaurants, businesses need to stay ahead of the curve. Their customers want streamlined, convenient, and speedy service—otherwise, they’d sit down at a full-service restaurant. ...read more

Going Green: Why Sustainability is a Win-Win for the Environment and Your Restaurant

Going Green: Why Sustainability is a Win-Win for the Environment and Your Restaurant

As a restaurant owner, you undoubtedly have a lot on your plate (pun intended). Understandably, going green may not be a priority, as it can be difficult to see the immediate value offered ...read more

New Xero data reveals the state of Australia’s small businesses

New Xero data reveals the state of Australia’s small businesses

Global business platform Xero has released its latest data as part of the Xero Small Business Index that covers statistics from February to June 2023. ...read more

5 Surprising Things that Affect the Productivity of Front-of-House Restaurant Staff

5 Surprising Things that Affect the Productivity of Front-of-House Restaurant Staff

Though your restaurant should have good food and a unique atmosphere, if your front-of-house (FoH) staff is not functioning and they’re unhappy at work, your patronage could suffer. All it takes is one waiter or bartender to have a bad day and show it in front of the customers to create a bad impression. ...read more

5 Ways to Increase Productivity in the Kitchen

5 Ways to Increase Productivity in the Kitchen

To combat slim margins, restaurant kitchens should prioritize efficient and productive kitchen operations. With over 15 years of experience as a chef, and thanks to some of the new developments in tech, I’ve picked up a few tricks ...read more

15 Marketing Tools Every Small Business Needs

15 Marketing Tools Every Small Business Needs

Choosing the right small business marketing tools is essential for your success. Today’s digital marketing landscape is highly competitive, and you need to use the right tools to get ahead. ...read more

Automation in the Food Industry (Infographic)

Automation in the Food Industry (Infographic)

People are fallible, so it makes sense to use machinery and automated processes whenever possible, especially when it comes to repetitive behavior and tasks that are mission-critical with time sensitivities.The food industry is always keeping... ...read more

What is social media?

What is social media?

Social media comprises the applications and websites that allow people to interact with other users, businesses, communities, and content. You probably already know what social media is. Whether you cringe at the memory of your Myspace page from the early 2000s, keep in touch with your aunt on Facebook, ...read more

How to Use QR Codes to Promote Your Restaurant

How to Use QR Codes to Promote Your Restaurant

In the restaurant industry, restaurateurs can use QR codes for a variety of purposes. They can advertise the restaurant’s app or loyalty program, share the menu, place orders, connect on social media, and more. ...read more