How to Use QR Codes to Promote Your Restaurant
In the restaurant industry, restaurateurs can use QR codes for a variety of purposes. They can advertise the restaurant’s app or loyalty program, share the menu, place orders, connect on social media, and more.
While there’s no limit to creative marketing efforts, here are 8 ways you can use QR codes to promote your restaurant. We’ll explore each one in more depth in this article.
Original story and image on Total Food
Original story and image on Modern Restaurant Management
How Restaurants Can Attract Gen Z Customers by Embracing Brand Purpose and Social Responsibility
For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can't be overstated, especially when attracting the Gen Z demographic. This tech-savvy, socially conscious generation has distinct preferences and values that can significantly shape the success of your establishment.
Understanding the Importance of Brand Purpose
In today's marketplace, brand purpose refers to the reason for your restaurant's existence beyond making a profit. It's about what your restaurant stands for, its values, and its broader societal goals. More than ever, consumers, particularly those in Gen Z, are drawn to businesses with a clearly defined purpose. They are interested in your restaurant's beliefs and how it contributes to society.
What Prior MasterChef Winners Have Spent Their $250K Prize Money On
Starting a high-profile food career is no easy feat, but MasterChef Australia has helped make this dream a reality for many Aussies.
Since it first began in 2009, the reality TV cooking show has helped amateur home cooks nail some of the most intricate culinary techniques, gain public exposure and of course, the confidence to launch a professional career in this space. For those who've won over the past 14 seasons, the hefty cash prize hasn't gone astray in helping them chase their dream.
Original story and image on Refinery 29
Original story and image on Inside Hook
How to Ambush Your Morning Like an Aussie
Australia’s top export is technically iron ore. The country ships out hundreds of metric tons of the stuff per year.
But the country’s less official — and much more fun — top export is their embrace of the early morning. An overwhelming majority of the country reportedly wakes up before 7 a.m., while global sleep pattern research (published by the University of Michigan) confirmed that the average Australian wakes up just after 6:45 in the morning.
The country, and Sydney, especially, has spent years spreading its crack-of-dawn gospel far and wide, most famously in the form of workout classes and brekkie cafes.