How do you attract customers to your restaurant?
Customers are the lifeblood of any business. So how do you attract customers to your restaurant?
It sounds obvious but it is surprising how many restaurant owners stop acting like this is the case once they have been open for a couple of years. Typically, they launch with a big bang, run a couple of promotional events, get some regulars, host a few big celebratory meals, and feel that they take their foot off the pedal, marketing-wise.
Often, that turns out to be a bad move. People get a bit bored with having the same dining experience every time they go in. Other restaurants open in the area and offer something a bit different. Pretty soon the restaurant owner that has not spent much time marketing finds themselves serving fewer diners.
Original story and image on Fast Casual
Original story and image on Hubspot
52 Visual Content Marketing Statistics You Should Know in 2023
After combing through major reports on inbound marketing, content marketing, social media, and online behavior, as well as gathering our own data, we’ve compiled the top visual content marketing statistics for marketers to reflect on.
This year, we've seen the continued importance of visual content emphasized by the changes that occurred across almost every major social network, including TikTok, Instagram, and Facebook.
How Restaurants Can Measure and Mitigate their Carbon Footprints
Despite the progress quick-service brands have made in their decarbonization journeys, there’s still a long road ahead.
Quick-service restaurants, like so many enterprises, have spent the past several years attempting to reduce their carbon footprints. However, recent public outcry has arguably accelerated their sustainability goals. In 2018, the now famous image of a sea turtle with a plastic straw in its nose became the face of a global movement to end single-use plastic products, leading several states to implement plastic bans—particularly impacting the quick-service sector.
How Restaurants Can Measure and Mitigate their Carbon Footprints
Original story and image on QSR Magazine
Original story and image on Modern Restaurant Management
How AI Technology Can Help Restaurants Stay Open
In recent years, the restaurant industry has incurred staffing issues that have closed independent establishments and franchises nationwide. With two jobs open for every jobseeker, chances are slim that human workers will fill the demand. Fortunately, the latest advances in AI technology may keep the lights on for restaurants facing staffing shortages, while also helping these businesses run more efficiently and obtain more customers.