The Numbers are Going Down

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This week's fresh serve of news from around the Catering & Restaurant Industry.

Keep up-to-date with the latest in Catering Equipment & Restaurant Equipment, Food Trends & Business Tips from around the web.

7 ways to expand your restaurant business

Developing a successful restaurant is a notoriously difficult task. In just about every town or neighborhood, there is that location that has housed ten different restaurants in the last 10 years.

Running a restaurant is a very competitive business that can be affected by changes in dining trends or customer interest in both positive and negative ways. According to restaurantowner.com, close to a quarter of all small restaurants fail after one year.

In any business, one of the keys to longevity is the willingness to try new approaches to increasing sales. Here are seven methods that you can use to expand your current restaurant business.

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7 ways to expand your restaurant business Original story on augustafreepress.com


7 Best content marketing ideas for restaurant owners Original story on fastcasual.com

7 Best content marketing ideas for restaurant owners

If you are a restaurant, you likely have your own website, social media page or some other sort of online presence. This is great because that's where your audience is. You engage with them and listen to what they have to say. But at times you wonder if there is anything else that you can do to provide more when it comes to your pages online. The truth is you can.

What you need to do is create content. If you are wondering which content marketing strategies you can employ, here are some interesting tips:

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5 top restaurant breads of 2018

Bread makers did help incentivise the wheat and flour industry in Australia. Producers recognised an opportunity to value-add, to differentiate with quality flours and blends, seeds and flavours. Eventually, it led to better wheat strains and farming methods.

Good bread, made consistently, was simply hard to find back then. Restaurants started making bread in-house; pretty ordinary, but hot and fresh (remember “hot bread shops”?) and a step up from garlic bread in a basket.

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5 top restaurant breads of 2018 Original story on theaustralian.com.au


3 Ways To Connect With Your Audience On A Human Level Original story on forbes.com

3 Ways To Connect With Your Audience On A Human Level

I’m always amazed at the number of restaurants that use still life photography of their food and drinks rather than show a vibrant space filled with happy customers having a fantastic time. People don’t go to a restaurant to eat; they go to dine.

They can get the nutritional value they need from a premade shake, but they choose to go out for dinner because they want an experience. Take those beautifully garnished entrees and put them on the table in front of a family. Shake up that handcrafted cocktail and serve it to someone at happy hour. Now, take your photos.

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