Food trucks become new business model for pandemic-hit food industry
COVID-19 lockdowns have had a serious impact on many restaurants and cafes. This has prompted those in the food and beverage industry to turn their attention to food trucks as a new means for success in this business.
Food truck business gains momentum during pandemic
Food industry experts claim that the hospitality sector was severely impacted during the pandemic-led lockdowns, with many restaurants and cafes either closing down or on the verge of collapse.
Cafés, restaurants, bars bounce back from COVID-19, but lockdown changed the way we dine
Sydney’s hospitality sector has bounced back from the COVID-19 crisis, with revenue close to pre-pandemic levels for many cafes, bars and restaurants despite ongoing outbreaks, border closures and employees working from home.
But eating habits have changed, with venues busier mid-week, while the NSW government’s Dine and Discover voucher program has encouraged some diners to splurge on more food.
Like Eating Out? How Restaurants Are Assuring Consumer Loyalty After Pandemic Gains
The restaurant industry was one of many that seemed poised to lose when the COVID-19 Pandemic struck, forcing dining rooms to close and affecting business at several establishments that weren’t equipped to offer delivery and curbside pickup options.
However, chain restaurants and others who saw an uptick thanks to digital orders are eager to continue capitalizing on their success, with more companies than ever launching loyalty programs with the hope it will keep consumers coming back for more.
Restaurants lean into loyalty programs to hold onto pandemic digital gains
McDonald’s and Jack in the Box are among the restaurant chains with plans to launch loyalty programs this year to retain the digital customers they gained during the pandemic.
Restaurant digital orders surged 124% in the year ended in March, according to the NPD Group.
Consumer data from loyalty programs helps restaurants personalize the experience and target customers with tailored offers and discounts.
Doing Rounds of The Kitchen Table
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