How To Stand Out In A Crowd With Creative Marketing Ideas

Doing Rounds of The Kitchen Table

This week's fresh serve of news from around the Catering & Restaurant Industry.

Keep update with latest Products in Catering Equipment & Restaurant Equipment, Food Trends, & Business Tips from around the web.

How To Stand Out In A Crowd With Creative Marketing Ideas

Ever feel like your marketing needs a facelift? You know that feeling, right?

It's the feeling that all of your marketing ideas and efforts are stagnating in tidal pools. There's no fresh water being added.

I know the feeling. Sometimes you just need to refresh your plans and try out some new sparkly ideas. These creative marketing ideas will make your content stand out.

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Hot and new at NRA Show 2016: Non-GMO, sweet heat and a new food delivery fad

The NRA (National Restaurant Association) Show took over Chicago's McCormick place this week for its 97th year, and more than 2,200 exhibitors came to showcase their products and services. Three massive exhibit halls spread across more than 650,000 square feet housed rows upon rows of booths featuring enduring trends, such as tea and plant-based proteins, and noteworthy new entries to the foodservice landscape. Here's a look at what was hot and new at this year's NRA Show.

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The Hot and new at NRA Show 2016: Non-GMO, sweet heat and a new food delivery fad

Things I Bring Back to France from America

No matter how many wonderful the foods, and other things, are in France, when I go back to the States, there are some things that I bring back to France with me. When I go to the other way, to the U.S., I pack things that I have a hard time living without or to give as gifts. Friends or hosts might get a loaf of Poilane bread, a French cheese that's elusive outside of France, a packet of salted butter, fleur de sel (French sea salt), Parisian chocolates, and for extra-special friends, a baked-the-same-day croissant.

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The Things I Bring Back to France from America

Top 2016 Hotel Digital Marketing Trends

With its promised flurry of shiny new software, apps, and marketing platforms, 2016 is already an exciting year. Hotel industry giants with big budgets have already gotten a head start on the rest of us, which allows us to see the technology in action and to review their ROI.

Here are some of the trends already making an impact on hotel marketing:

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The Top 2016 Hotel Digital Marketing Trends

Restaurant Music - How to Get it Right

Music is an important part of any restaurant. When used correctly, it creates atmosphere, enhances perception of taste, and can even help influence menu choices and increase table turn. Most restaurant owners, however, don't put enough thought into the music they use; or, they make the mistake of playing music that they like instead of music that will benefit the restaurant. This can ultimately leads to lower levels of customer satisfaction and sales.

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The Restaurant Music - How to Get it Right

8 Things You Can Do To Help Manage Food Costs

Nine of 10 people say they enjoy eating out according to a National Restaurant Association study, while half of consumers say restaurants are essential to their lifestyle.

With more and more people eating out these days, that's good news for your restaurant. Yet, along with the uptick in diners comes a rise in food costs.

While restaurant owners have seen some relief as of late with the first decline in wholesale prices in over six years, overall food costs remain elevated. This still leaves restaurant owners in search of better prices.

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The 8 Things You Can Do To Help Manage Food Costs

Skip all the hard work and get the right equipment Restaurant or Commercial Kitchen

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