Doing Rounds of The Kitchen Table
This week's fresh serve of news from around the Catering & Restaurant Industry.
Keep up-to-date with the latest in Catering Equipment & Restaurant Equipment, Food Trends & Business Tips from around the web.
Appetite for Excellence Applications are now open
Established in 2005, Appetite for Excellence is Australia's most prestigious awards program for young talent working in hospitality, judged by the best in the industry.
Through a program of application and judging, educational workshops and leadership mentoring activities, Appetite for Excellence identifies Australia's top young talent, puts them through their paces, challenges them to develop their skills and provides them with mentoring and education to nurture their success in becoming Australia's next generation of inspiring leaders.
By the Numbers
Why online marketing is more important than ever
Now more than ever, it's important for restaurateurs to get into online marketing — luckily, it's easier than it looks. According to Monetate, a marketing software provider, more than one billion restaurant visits in the United States are influenced by online marketing.
We came to a similar conclusion at fsSTRATEGY, as well. Our research found that our clients and competitors with large social media followings effectively drove sales using social media promotions.
3 Myths About Starting a Restaurant
Small businesses in the U.S. generate more than 60 percent of jobs in the food services and accommodation industries. Entrepreneurs who are considering opening a restaurant or starting a food service business in 2019, may find encouragement in new survey results from Kabbage.
These are three myths aspiring entrepreneurs should be aware of when starting and building their company:
How to Self-Promote Using Social Media Contests
As part of their ongoing initiative to teach companies how to self-promote, internet marketing agency, fishbat, shares the number one reason why restaurants should run social media contests to increase engagement.
Restaurants and social media marketing go together like peanut butter and jelly. Or white wine and fish, if your tastes run more highbrow. According to the new rules of dining out, pulling out your smartphone to snap a photo of your meal is no longer impolite, and for a sizeable population of social media users, it's an absolute must.
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